Strutting onto the Korean soul scene armed with a silken voice and a penchant for sass is
K-Pop’s latest initiate, Jacqui.

Born in South Korea, Jacqui spent her childhood in China before moving to the U.S. in her
teens, where a friend introduced her to the captivating sounds of Erykah Badu. Erykah Badu’s
music was soul-stirring and instantaneously awakening, leading Jacqui to pursue her lifelong
adoration for music. Now based in Seoul, Jacqui sees music as a deeply spiritual process of
self-actualisation and fulfilment; something fate has always buoyed her towards, and intrinsic to
her very being.

The rising artist’s debut EP, ‘Birthday’ (released 2022), marked Jacqui’s emergence
from creative incubation, soundtracking the bold next steps in her undoubtedly vast career
ahead. In 2023, Jacqui embarked on a tour of Australia, gracing the stage at SXSW Sydney as well as opening two shows for slchld. With all that alongside 2020’s celebrated ‘White Clouds’ single, which appeared on the hit Netflix series My Holo Love, Jacqui has already earned her title as a force to be reckoned with and is growing ever stronger with each release.

Tapping into her own essence or ‘soul’ by meticulously chiselling away to unearth the pure
substance within is central to Jacqui’s music practice. Her songs ooze self-love and confidence,
traversing themes of reflection and growth; of unleashing, facing, accepting, healing, returning,
and repeating. As a straight-edge advocate, vegetarian, and holistic, health-conscious
individual, her life has always sought to attract balance and inner peace. The Jacqui moniker
itself is a direct extension of this.

Her debut album 'Dirty Mirror Selfie' (November 2024 via Beeline Records/The Orchard), delivers the same slick production and staunch lyricism that Jacqui has become known for, with a renewed energy that will cement her as Korean soul’s most exciting new
export.

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"When creating the album I envisioned a room full of mirrors, where my reflections revealed not just what and who I am perceived to be, but also who I truly am." - Jacqui